Fan-powered promotion for artists

Turn your fans into
your marketing.

Most music marketing rents attention from platforms you don't own. PromoTrax builds the owned experiences that make your fans promote you, so the reach keeps working after the ad spend stops.

What we build

Two products. One idea: give fans something worth sharing, with your name on it.

The owned home

Rooms

The One2s Listening Room

An immersive site a fan walks into instead of a link page. They play your catalog, open deeper content, and unlock a members-only back room. The one place you own the whole relationship, the email, the sale, the superfans.

Walk into a room →
The exposure engine

soundreelz

A clip made with soundreelz

Fans trim your song, pair it with an image, and export a vertical video to post. Every clip carries your name and handle, so every share sends new people back to you. Fans make the marketing; you hand them the tool.

Try soundreelz →
Why it works

You own the fan, so you own the reach.

Every share credits you.

Fan clips go out with your name and a link back. Their post becomes your ad, for free.

The relationship is yours.

Email, sales, and superfans live on your site, not on a platform that rents you reach and keeps the fan.

It keeps working.

A monthly session gives fans a reason to come back, so the promotion compounds instead of resetting.

No app store, no dev team.

It all runs in a browser and installs to a phone like an app. We build it and keep it alive.

Who it's for

Built for the people who own the catalog.

Independent artistsManagersLabels & rostersStudios
Start the conversation

Let's turn your fans loose.

We load your catalog and art, brand it to you, and put it live, one artist or a whole roster. Then your fans do the rest.